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Gift Cards & Loyalty Cards

Gift Card and Loyalty Cards increase sales, and customer loyalty on a very low investment. Gift/loyalty cards provide a convenient way for customers to spend more money with your business. Here are some proven statistics in regard to increased sales:

1. Increase Sales

  • 50% increase in gift card sales by replacing paper gift certificates with cards
  • 60% of cardholders spend more than the cards value
  • 33% increase in the sales value
Gift/Loyalty cards also profit, as it easily allows for customers to "reload" the card.

2. Increase Profits

  • 40% of gift card recipients purchase full price items
  • 30% reload a card
  • 41% in average load versus paper
Another real advantage to utilizing a gift card program, is simply that statistically, 10% of gift card recipients do not redeam the gift cards value. Here again, are some statistics:

3. Increase Prepayment Float

  • 10% of gift card value goes unredeamed
  • 28% increase in average load in 2004
  • 45% of customers purchased gift cards in 2004

Gift Cards versus Loyalty Cards

Gift cards is essentually gift certificates, which are preloaded, and are simply given when a customer wants to give a gift. A loyalty card is given by the merchant to a loyal customer, or to a customer to create a form of loyalty to a company. For instance, Subway has had great success in giving loyalty cards, in which a store credit can be achieved by the customer after their 10th visit.

Gift/Loyalty Card Pricing Our Rates & Fees
Setup Fee $99.00
Price per card, Qty: 100 $0.60
Price per card, Qty: 250 $0.55
Price per card, Qty: 500 $0.45
Price per card, Qty: 1,000 $0.40
Price per custom card, Qty: 500 $0.60
Price per custom card, Qty: 1,000 $0.70
Transaction Fee $0.25